Vertoz Leads Groundbreaking Influencer Campaign for Himalaya’s Turmeric Face Care Range
Vertoz’s Stellar Influencer Campaign Propels Himalaya to 134 Million Audience Vertoz (NSE: VERTOZ), a leading AI-powered MadTech & CloudTech platform is proud to announce the successful completion of a two-month influencer campaign for Himalaya’s turmeric face care range, which includes Face wash, serum, scrub, Mask and Packs focusing on Dark spot reduction. Planned by Motivator […]
Pioneering Innovation: The Inspiring Journey of Hiren Shah and Ashish Shah, Founders of Vertoz
In the fast-paced digital landscape where innovation drives success, the journey of brothers Hiren and Ashish stands out as a beacon of entrepreneurial brilliance. Their path from founding Vertoz to establishing it as a trailblazer in the industry is a testament to their vision, determination, and relentless pursuit of excellence. The Dot-Com journey began with […]
Strategies for Effective Audience Targeting: Leveraging Programmatic AdTech Platforms
In the dynamic world of digital marketing, capturing the attention of your target audience requires a strategic approach. Audience targeting has evolved into an exciting realm, thanks to the power of programmatic advertising technology (AdTech). By harnessing the potential of programmatic AdTech platforms, businesses can revolutionize their marketing campaigns and connect with their desired audience […]
Reaching customers on the go: The Power of Mobile Advertising
Gone are the times when mobile was a luxury, and only a handful of people had it. Mobiles have now become a necessity, and it is not restricted to just adults. With smartphones becoming an integral part of daily life, mobile advertising has emerged as a powerful tool for brands to connect with their audience […]
Vertoz’s IncrementX forged a strategic partnership with Loop Media to Enhance its CTV & DOOH Programmatic Monetization
New York, India – Vertoz’s IncrementX, a technology-led media representation platform has proudly announced its strategic alliance with Loop Media, a distinguished multichannel streaming CTV & DOOH platform for businesses. This collaboration heralds a new era in CTV & DOOH ad inventory programmatic monetization, promising enriched value and viewer experience while maximizing ROI. By joining […]
How Streamlined Cross-Channel Advertising Enhances Campaign Efficiency
In today’s fragmented media landscape, where audiences scatter across various platforms — from social media to streaming services and beyond — marketers face the challenge of capturing attention efficiently. Streamlined cross-channel advertising is not just a buzzword; it’s a strategic approach that enhances campaign efficiency by delivering consistent messages across multiple platforms. This method not […]
Why Serverless Architecture And Edge Computing Are The Future Of Cloud Technology ?
As technology advances, cloud servers are not just replacing traditional physical servers—they’re enabling groundbreaking innovations. Two of the most exciting and trending developments in cloud servers today are serverless architecture and edge computing. These cloud tech advancements are transforming how businesses deploy, manage, and utilize cloud resources, offering unprecedented efficiency, scalability, and performance. Table of […]
Vertoz Announces Exceptional FY2024 Results: Revenue jumps by 87.6% Y-o-Y to Rs. 155.4 crore
Vertoz Advertising Limited (NSE: VERTOZ), an AI-powered MadTech and CloudTech platform, is pleased to announce its audited financial performance for the fourth quarter and financial year ended March 31, 2024. Key Consolidated Financials: Particulars (Rs. Cr.) Q4 FY24 Q4 FY23 YoY% FY24 FY23 YoY% Revenue 45.66 34.32 33.05% 155.37 82.81 87.61% EBIDTA* 6.66 6.46 3.06% […]
Power of Intent Data: Omnichannel Ads Beyond Demographics
Did you know that a staggering 90% of digital ads fail to engage their intended audience because they overlook the ‘why’ behind user actions? This is where intent data steps in, transforming the landscape of omnichannel advertising from a hit-or-miss endeavor into a precision-driven art. Picture this: you’re deep in the exploration of the latest […]
Vertoz Successfully Executes Coupon Campaign for Happilo, Garnering Over 1 Lakh+ Coupon Redemption
Vertoz (NSE: VERTOZ), a leading AI-powered MadTech and CloudTech platform is thrilled to announce its successful collaboration with Happilo, a renowned brand in the health food industry, for an innovative coupon campaign on Zomato. The campaign, which lasted for 12 days, saw remarkable engagement from consumers, with a total of 1,13,056 coupon scratches counted during […]