Why Brands Are Opting For Programmatic Advertising This World Cup

moneycontrol

Digital advertising is gradually taking precedence over traditional advertising. This has been conspicuously observed during this World Cup as many big-name brands have opted for programmatic advertising – an automated system for buying and selling digital ads on the web. In a recent interview with Moneycontrol, Ashish Shah, Founder and CEO, Vertoz, says that with […]