Programmatic Media Buying

Programmatic Media Buying refers to an automated method of buying media which ensures that advertisers are reaching the right person, at the right time and at the right place. The ads are bought based on a set of parameters pre-defined by the company that places the ads. It uses data to make decisions about which ads to buy in real time. This improves efficiencies and increases the effectiveness of the ads.

Programmatic Media Buying

2018-03-07T09:48:16+00:00 Vertoz Admin
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